PRIVACY POLICY

Effective Date: June 01 2025
Last Updated: Aug 30 2025

1. INTRODUCTION

Urban Stream (“Company,” “we,” “us,” or “our”) respects your privacy and is committed to protecting your personal information. This Privacy Policy describes how we collect, use, disclose, and safeguard your information when you visit our website urbanstream.shop (the “Site”) and purchase our products.

By using our Site or providing your information to us, you consent to the practices described in this Privacy Policy. If you do not agree with our policies and practices, please do not use our Site.

2. INFORMATION WE COLLECT

2.1 Information You Provide to Us

We collect information you provide directly to us, including:

Account Information:

  • Name and username
  • Email address
  • Password
  • Phone number
  • Date of birth (for rewards program)

Purchase Information:

  • Billing address
  • Shipping address
  • Payment card information (processed securely by our payment processor)
  • Order history and preferences

Communications:

  • Customer service inquiries
  • Product reviews and ratings
  • Email newsletter sign-ups
  • Survey responses
  • Contest or promotion entries

2.2 Information We Collect Automatically

When you visit our Site, we automatically collect certain information about your device and browsing actions:

Device Information:

  • IP address
  • Browser type and version
  • Operating system
  • Device type (mobile, desktop, tablet)
  • Unique device identifiers

Usage Information:

  • Pages viewed and links clicked
  • Time and date of visits
  • Time spent on pages
  • Referring website addresses
  • Shopping cart contents
  • Search queries on our Site

2.3 Information From Third Parties

We may receive information about you from:

  • Social media platforms (when you interact with our social media accounts)
  • Analytics providers
  • Advertising networks
  • Payment processors
  • Shipping carriers

3. HOW WE USE YOUR INFORMATION

We use the information we collect to:

Provide Services:

  • Process and fulfill your orders
  • Send order confirmations and shipping notifications
  • Manage your account
  • Provide customer service
  • Process returns and exchanges

Marketing and Communications:

  • Send promotional emails (with your consent)
  • Send order review invitations
  • Notify you about sales, new products, and exclusive offers
  • Personalize your shopping experience
  • Administer contests, promotions, and surveys

Improve Our Business:

  • Analyze Site usage and trends
  • Improve our products and services
  • Develop new products and features
  • Prevent fraud and enhance security
  • Debug and repair errors

Legal and Compliance:

  • Comply with legal obligations
  • Enforce our Terms and Conditions
  • Protect our rights and property
  • Respond to legal requests and prevent harm

4. HOW WE SHARE YOUR INFORMATION

We may share your information with:

4.1 Service Providers

We share information with third-party vendors who perform services on our behalf:

  • Payment processors (to process transactions)
  • Shipping carriers (to deliver orders)
  • Email service providers (to send communications)
  • Customer service platforms
  • Analytics and advertising partners
  • Cloud storage providers

4.2 Business Transfers

If we merge with or are acquired by another company, sell assets, or undergo reorganization, your information may be transferred to the new owners.

4.3 Legal Requirements

We may disclose your information if required to do so by law or in response to:

  • Court orders or subpoenas
  • Government requests
  • Law enforcement investigations
  • To protect our rights, privacy, safety, or property

4.4 Aggregated Information

We may share aggregated or de-identified information that cannot reasonably be used to identify you.

4.5 With Your Consent

We may share your information for other purposes with your explicit consent.

We do not sell, rent, or trade your personal information to third parties for their own marketing purposes.

5. COOKIES AND TRACKING TECHNOLOGIES

5.1 What We Use

We use cookies, pixel tags, web beacons, and similar technologies to:

  • Remember your preferences and settings
  • Keep items in your shopping cart
  • Authenticate your account
  • Analyze Site traffic and usage
  • Deliver targeted advertisements
  • Improve Site functionality

5.2 Types of Cookies

Essential Cookies: Required for Site operation (shopping cart, account login)

Functional Cookies: Remember your preferences (language, region)

Analytics Cookies: Help us understand how visitors use our Site

Advertising Cookies: Used to deliver relevant ads and track campaign effectiveness

5.3 Your Cookie Choices

Most browsers allow you to:

  • Delete existing cookies
  • Block cookies automatically
  • Receive warnings before cookies are stored

Note: Disabling cookies may limit your ability to use certain Site features.

6. THIRD-PARTY LINKS AND SERVICES

Our Site may contain links and embeds to third-party websites, content and services. We are not responsible for the privacy practices of these third parties. We encourage you to read their privacy policies before providing any information.

7. DATA SECURITY

We implement appropriate technical and organizational security measures to protect your personal information, including:

  • SSL encryption for data transmission
  • Secure servers and databases
  • Limited access to personal information
  • Regular security assessments
  • PCI DSS compliance for payment processing

However, no method of transmission over the Internet is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

8. DATA RETENTION

We retain your personal information for as long as necessary to:

  • Fulfill the purposes outlined in this Privacy Policy
  • Comply with legal obligations
  • Resolve disputes
  • Enforce our agreements

When information is no longer needed, we will securely delete or anonymize it.

9. YOUR PRIVACY RIGHTS

9.1 Access and Control

You have the right to:

  • Access your personal information
  • Correct inaccurate information
  • Request deletion of your information
  • Object to certain processing
  • Request data portability
  • Withdraw consent for marketing communications

9.2 Marketing Opt-Out

You can opt out of marketing emails by:

  • Clicking “unsubscribe” in any marketing email
  • Updating your account preferences
  • Contacting customer service

Note: You cannot opt out of transactional emails (order confirmations, shipping notifications).

9.3 California Privacy Rights (CCPA)

California residents have additional rights, including:

  • Right to know what personal information we collect, use, and disclose
  • Right to delete personal information
  • Right to opt-out of the sale of personal information (we do not sell personal information)
  • Right to non-discrimination for exercising privacy rights

To exercise these rights, contact us using the information in Section 14.

9.4 Nevada Privacy Rights

Nevada residents may opt out of the sale of covered information by contacting us. We do not currently sell covered information as defined under Nevada law.

10. CHILDREN’S PRIVACY

Our Site is not directed to children under 13 years of age. We do not knowingly collect personal information from children under 13. If we learn we have collected information from a child under 13, we will delete that information promptly. If you believe we have information from or about a child under 13, please contact us.

11. INTERNATIONAL DATA TRANSFERS

If you are accessing our Site from outside the United States, please be aware that your information will be transferred to, stored, and processed in the United States where our servers are located. By using our Site, you consent to this transfer.

12. DO NOT TRACK SIGNALS

Our Site does not currently respond to “Do Not Track” browser signals. However, you can control cookies and tracking through your browser settings and the cookie management tools described in Section 5.

13. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time. Changes will be effective when posted, and the “Last Updated” date will be revised. Material changes will be notified via:

  • Email (for registered users)
  • Prominent notice on our Site

Your continued use of our Site after changes constitutes acceptance of the updated Privacy Policy.

14. CONTACT US

If you have questions about this Privacy Policy or our privacy practices, please contact us at:

help@urbanstream.shop

15. CALIFORNIA PRIVACY NOTICE

This section applies only to California residents and supplements the information in this Privacy Policy.

Categories of Information We Collect:

  • Identifiers (name, email, address, phone)
  • Commercial information (purchase history, preferences)
  • Internet activity (browsing history on our Site)
  • Geolocation data (approximate location from IP address)
  • Inferences (preferences and characteristics)

How We Use Categories of Information:

Each category above is used for the purposes described in Section 3 of this Privacy Policy.

Your Rights:

See Section 9.3 for your rights under the California Consumer Privacy Act (CCPA).

Contact for Requests:

California residents may submit privacy requests by writing to help@urbanstream.shop

We will verify your identity before processing requests and respond within 45 days.

By using our Site, you acknowledge that you have read and understand this Privacy Policy.